NYS Collection is a locally owned franchise in Gilroy, California, that offers affordable and stylish eyewear. The business is owned by a father and son team, Khosrow and Ali Rakhshanifar, with Ali managing the day to day operations.
Ali, holds a legal degree from McGeorge SOL University of Pacific, California. Prior to opening NYS Eyewear, Ali was working as a successful lawyer here in the Bay Area. However, having grown up working in Khosrow’s restaurant and car dealerships, he had a strong desire to work for himself and open his own small business. After a great deal of research, Ali and Khosrow established the company and opened their first Kiosk in San Francisco’s Westfield Mall in October or 2015.
After a year at Westfield, Ali put forward a bid to relocate to SFO’s terminal 3. He predicted that thehigher traffic and influx of tourists would boost overall sales. He was right! NYS Eyewear ultimately won the contract over 30 other applicants, and went on to run a successful kiosk in SFO for the next 2 years — receiving the franchisor’s highest average transaction award (2017 & 2018). While the first contract ended and the Terminal 3 Kiosk closed in October of 2018, their strong sales led to their being invited to open a new a storefront in SFO’s terminal 1.
While Ali and Khosrow have been running the company themselves these past years, their new success means they’re going to need to hire at least five new people in the coming months. We’re excited to see how far they go, and to be their partner in creating new jobs in the South Bay.